7 steps for on-line success.


  1. Register a domain name.
    What is a domain name?
  2. Set up names@yourbusiness.co.nz email addresses.
    Why do I need these?
  3. Design a website.
    What is website design?
  4. Develop the website.
    What is web development?
  5. Move your website to a web host.
    What is web hosting?
  6. Optimise your website for search engines.
    What is search engine optimisation?
  7. Promote your website elsewhere.
    How else can I promote my site online?

Step 6:
Optimise your website for search engines.
What is search engine optimisation?

HostQuarters optimises the websites we build for search engines. What this means is we build your site to appear high up on internet searches, meaning more customers finding your site!

Because HostQuarters writes the programming code by hand we know that it is optimised and that the search engines will be able to read your site easily.

HostQuarters uses the hyper text markup language tags to correctly markup the content of your pages.  This helps the search engines understand which parts of your web pages are headings and which are paragraphs.  This helps the search engines rank your pages as they will give priority to the words and phrases in the headings over the content of the paragraphs.

HostQuarters will also take keywords that your customers are likely to use in the search engines to find you and put them into some hidden code behind your webpage to further assist the search engines linking people looking for your services to your website.

Search Engine Optimisation Considerations

SEO is not immediate - it takes time for the search engines such as Google to come round and read in your site.  When the search engines do come round they will only read in a few pages at a time so it can take months for your entire site to be indexed and searchable.

Because older websites have history and records to verify that people have used them in the past it can be difficult to get a new website ranking highly.  However HostQuarters uses the latest technologies to provide the search engines with as much information as possible to assist the ranking process. 

Putting your keyword in the domain name will greatly assist your ranking for those keywords.

SEO should work behind the scenes and not interfere with the workings of the site


HostQuarters also uses Sitemaps to inform the search engine crawlers about all your pages and to help people discover more of your web pages.

HostQuarters uses Google Sitemaps
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